11:30-14:30 CET (Brussels time zone)

Sustainable Value Creation

By Dr. Constantine Manasakis (Associate Professor, University of Crete)

Location: Online

Learning objectives / outcomes:

  • Highlight the cornerstones of the mainstream business models.
  • Highlight the global impacts and risks induced by the mainstream business models.
  • Introduce stakeholders’ interests within corporate purpose.
  • Present corporate transformations rising from the “Stakeholder capitalism” business context.
  • Present the cornerstones for creating and providing sustainable shared value.
  • Demonstrate how business responsibility enhances corporate competitiveness.
  • Present the roadmap and the steps towards the development of a CSR action plan.

Contents:

  • The “Business as usual” context
  • The impacts of the “Business as usual” context
  • Mainstreaming stakeholders
  • Materializing opportunities in the “Stakeholder capitalism” context
  • Introducing Sustainability and Responsibility in the corporate DNA
  • An Action Plan towards Sustainable Shared Value

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