11:30-15:30 CET

Sustainable Value Creation

By Dr. Constantine Manasakis (Assistant Professor, University of Crete)

Location: Online

Contents of the lecture

  1. Introduction: Business as usual
  2. The business case of Sustainable Development Goals (SDGs)
  3. Strategic corporate responsibility and shared value towards SDGs
  4. Identifying material issues for a strategic corporate responsibility agenda
  5. Contents addressed for each material issue
  6. From sustainable and shared value to responsible and sustainable business through sustainable competitive advantages


Learning objectives

  1. Highlighting the business opportunities and benefits of sustainable development
  2. Presenting the roadmap and the steps towards the development of a business responsibility action plan
  3. Presenting the structure of a business responsibility action plan and its link to administrative practices
  4. Demonstrate how business responsibility enhances corporate competitiveness

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